Sales Development

Learning Transfer Services for Sales Development

About our services

"Other companies have ... offered a 2-day training class. What you are offering is a 9-month culture transformation with measurable behaviour change and a lot of ongoing support and reinforcement for participants and their managers."

— Director of Training and Development, Medical Equipment Company

In the past, the traditional approach to learning was focused on events such as seminars, workshops or e-courses. Research shows this approach does not change behaviour. Today, Wilson Learning shifts the focus to extend learning into the workplace. Based on years of experience and research, this approach includes a full range of integrated elements that lead to long-lasting, sustainable changes.

For example, Wilson Learning offers a unique Extended Learning System that ensures your sales professionals and managers are ready to learn, acquire the skills and tools they need and continue to apply the learning to deliver improved sales performance.

With Wilson Learning's Extended Learning System and other reinforcement and support tools, sales professionals and managers can access tips and refreshers to help them apply these new skills on the job. Managers can stay abreast of what their salespeople are doing and learning, and receive their own coaching tips and tools for helping their salespeople achieve increased performance by using the new approach, skills and tools they learnt. (For more information on learning transfer)