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セリング トゥ バリュー ポストコロナ時代の営業活動を支える新基準 (e-Book)

<!-- 01 -->セリング トゥ バリュー ポストコロナ時代の営業活動を支える新基準

営業担当者は、オポチュニティごとの価値を判断できていますか？多くの組織が変革を余儀なくされたこの年は、お客様の価値観も変化していることでしょう。この新しい環境でどう差別化するか、e-bookをダウンロードしてご活用ください。

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Building Extended Learning Systems That Deliver

What does work is to combine the most critical components required for learning into a comprehensive, extended learning system. Such a system lays a foundation for the learner, establishes the why and the how for learning and provides application support to make sure newly acquired skills and knowledge are used on the job. 詳しくはこちらへ

Burned Out and Stretched Too Thin: Tips to Re-Engage Your Team

It seems there are two types of disgruntled people in our current economy: those who don't have jobs and those who do. Why? Because for each person who has left an organization, the ones left behind are working harder, feeling overworked and underappreciated, and often being underpaid. 詳しくはこちらへ

Changing the Differentiation Game: Creating Real Sales Differentiation Your Customers Value and Competition Cannot Replicate

What if your salespeople could expand your offering and create a highly differentiated solution that represents unexpected business value to your customer, and is hard for the competition to replicate because it is unique to the customer? The very thought may hit you like a triple shot of espresso! 詳しくはこちらへ

Competitive Sales Strategy: Influencing the Decision to Win the Sale

How does a done deal come undone? Your rep had a good relationship with a great contact, the right solution to meet the customer's needs, and strong buying signals right up to the last. Then came the dreaded call: "Thank you for the proposal, but we've decided to go with someone else." So, what happened? Could this loss have been prevented? 詳しくはこちらへ

Competitive Superiority: Execute Competitive Moves and Countermoves to Win the Business

One of the top challenges of sales leaders is the "inability to communicate value differentiation." To find out what really matters, salespeople need to acquire the perspective of multiple stakeholders, not just make one or two calls. Read this article to learn how to identify the customer's idea of value and the competitive landscape in order to build your sales strategy and position yourself to win. 詳しくはこちらへ

Consultative Selling: Is Your Sales Team Creating Real Differentiation?

To avoid the pitfalls of competing on price, salespeople are often told they need to "sell the value." Another strategy is to "value-add," by offering the customer extra services or product features without charge. While these strategies can be effective short-term, neither of these approaches produces a sustainable advantage. 詳しくはこちらへ

Creating an Effective Digital Sales Development Strategy (e-Book)

When remote work shifted from a temporary to a long-term solution, many organizations realized they could not continue to delay their sales capability training efforts. While the challenges of the salesforce remained the same, the approach has changed radically. Through our work, we’ve discovered four keys to designing transformative digital sales development that delivers proven results. 詳しくはこちらへ

Cultivating Tomorrow's Leaders: 5 Questions Every New Leader Must Address

So how important is it that we best equip new leaders with a secure footing as they begin their career in management? Consider the tremendous influence on organizational success this population of front-line managers has as they are closest to the workforce. 詳しくはこちらへ

Customer Experience Is the New Black: The Key to Revenue Generation in the 21st Century

Customer experience will overtake price and product as the key brand differentiator. Learn how to build a branded customer experience that enhances the customer's perception of value. 詳しくはこちらへ

Debunking a Few Myths About Virtual Selling

While selling virtually may be different, introducing all new core selling skills to your sales professionals may not be the answer. Here are three common myths debunked to show why it's important to take a half step back from launching a new virtual selling program in order to reinforce and carry forward the best of what you already have in place. 詳しくはこちらへ

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