Fostering Innovation and Creativity

Innovation used to be the responsibility of the R&D function. Today, innovations necessary to gain and maintain market position and customer satisfaction are the responsibility of everyone. Innovation needs to be an ongoing effort and part of everyone's day-to-day thinking. It requires individuals, teams, and departments to have the tools and approach to create and implement innovations and improvements in processes and systems, as well as products and services.

"Our future is now closely tied to human creativity. The results will be determined in large part by our dreams and by the struggle to make them real."

— Mihaly Csikszentmihalyi

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